Ever since 9/11

The coverage of news during 9/11 created a new irritant. At the bottom of the screen on TV, they used a scrolling text that updated the viewer to new developments. This technology wasn't new at that time, but this was the catalyst that launched into the mainstream. At that time, it was not an irritant. All-news broadcast stations used them and they were fine. But now we have it on every channel during the programs we choose to watch giving us nothing more than a commercial for other shows on that channel.
Wait a minute..... that doesn't seem so bad.
Hang on, friend, there's more!
It started getting bigger. Now it started taking up the lower 1/8th of the screen. Then it evolved to one corner or another, still taking up 1/8th.
I was watching a major network just the other day. One of those "free commercials", as I call them, for another show came on and took up damn near 1/2 the screen!
NOW it's an irritant!!
TV stations get paid money by the advertisers to air commercials for their products. It used to be that advertising the TV stations' other shows or news hooks cut into that advertising time. Now, the TV stations have found a way of advertising their shows without losing advertising time, hence making more money. They do this during every show!
I like period movies. Some of them will use subtitles. Guess what happens. Yup! The TV stations' 1/2 screen free commercial covers the subtitles and aids in ruining the movie event. The standard commercials already make it hard to get into the feel of a movie, but now it is just impossible.

Message to the TV stations:

We already know your line-up. We are intelligent consumers that have chosen your network to watch and do not need to be reminded of the network name or other shows that you air. If there is breaking news, a weather alert or major disaster, then let us know in any manner you wish, just knock off the free commercials for other shows.... at the VERY least, go back to the tiny, slightly less obtrusive scroll that all of this started with.